Are you looking for the perfect real estate closing gifts for your client? Closing gifts are a gesture you should take with all your clients to maintain a long-lasting relationship with them, build your sphere of influence, and get referrals. Not to mention, it’s the perfect way to celebrate your client’s new beginning.
In this post, I’ll share a list of the top 15 real estate closing gifts for your clients, whether you’re looking for something techy, practical, edible, fun, or reminiscent of the local area.
I’ll also go over why you should bother getting a closing gift for your client, how much is the right amount to spend, and whether or not your closing gifts are tax deductible.
Why Should You Get a Realtor Closing Gift for Your Client?
The perfect gift for your client doesn’t just delight your clients, it also helps you as a real estate professional. A closing gift will be one of, if not the very first, housewarming gift the new homeowner will receive. When you give your client a personalized closing gift, this creates a memorable experience and lasting impression of your real estate business that will stick in their minds for years to come.
So whenever they need your services in the future or know someone else who does, you’ll immediately be top of mind as the first person they recommend. Your business will receive many more real estate referrals from this simple act.
A unique closing gift will also motivate your clients to leave your real estate business a nice review across your Google business page, Facebook page, Zillow, and Yelp profiles.
However, the goal of giving a great closing gift should not just be the expectation of getting referrals and reviews. Instead, the primary goal is to connect to your client through a meaningful personal touch. You are celebrating them, their success at moving into their new dream home, and your job as their real estate agent bringing them to a successful closing day.
When you connect genuinely with your clients, the real estate referrals and reviews will be a natural effect of your kindness.
How Much Should A Realtor Spend On A Closing Gift?
One of the most common questions agents have about buying a closing gift for a client is how much they should spend.
How much you spend on a personalized gift will depend on what sort of market you are in. For example, if you’re a luxury real estate agent and work with higher-end clients, then a simple gift basket may not cut it.
Similarly, in the commercial real estate industry, gifts are usually given to an entire company or group rather than an individual.
At the end of the day, while any gift is sure to be appreciated, if you go out of your way to impress your client your investment will be returned in the form of repeat business, referrals, and reviews.
A good rule to follow is that most agents should spend between 1-5% of their gross commission income for that deal on a client’s closing gift.
For example, on a $300,000 home at 3% commission, this equals $9,000 in commission. In this case, 1% would be around $90, and 5% would be around $450. Personally, I have always spent around 2-3% of the gross commission income on my clients.
Ultimately, a closing gift is not required. So anything that you decide to give to your client is special. You should always feel proud rather than pressured to give a closing gift to a client.
In addition, the cost of the gift isn’t everything. Instead, focus on what is more meaningful. While gift baskets are nice, a gift certificate to an experience such as a fun class or local restaurant might be more thoughtful and special.
Are Real Estate Closing Gifts Tax Deductible?
When deciding what to give a client for a closing gift, you should also consider using them as tax deductions for real estate agents.
Closing gifts are indeed eligible to be written off for tax deductions come tax season. However, there are some rules to how you can do this.
If you are simply purchasing a thoughtful gift for a client, you are only allowed to write off $25 per gift per individual.
But there is a way to get around this. If you want to be able to write off your entire gift, you’ll need to place your personal branding on it.
If you place your branding onto the personal gift, you can typically deduct the entire purchase as a promotional and advertising expense. This is a major advantage come tax time at the end of the year!
Depending on what type of gift you give your client, this won’t always be possible. In addition, a branded gift could potentially come across as more salesy rather than a genuine act of gift-giving.
In order to make sure you have the best chance of deducting your closing gifts from your taxes, be sure to keep all the receipts of your purchases.
Overall, the best gift ideas are ones that are custom and unique. Personalized gifts will stand out in your client’s mind and make a lasting impression.
Real Estate Closing Gift Ideas
Technology and Practical Gifts
1. Ring Video Doorbell
1080p HD video doorbell with enhanced features that let you see, hear, and speak to anyone from your phone, tablet, or PC. An update from the original Ring Video Doorbell, enjoy improved motion detection, privacy zones and audio privacy, and crisper night vision.
Smart doorbells are the perfect technological companion to a new home. The Ring Video Doorbell is a compact and affordable doorbell that will give your client security, protection, and peace of mind. The smart doorbell connects to an app on your phone that lets you see who is at your door. It even lets you talk to them from your current location, no matter where you’re at. Your client will be sure to appreciate real estate closing gifts like this one that will make their life a little bit easier.
3-Stage cleaning system loosens, lifts, and suctions dirt, dust, and hair from hard floors and carpet. Dual Multi Surface Brushes work together to grab dust, dirt, and large debris; The Auto Adjust cleaning head automatically adapts its height to effectively clean both carpets and hard floors
A Roomba robot vacuum provides the ultimate convenience. This gift is perfect for your clients with small children or pets, where messes are bound to get made. Save them the stress of cleaning with a Roomba. While this is a pricier gift, your client will be thankful for a useful product that will help them keep the floors of their new dream home perfectly clean as they unpack and settle in their new home.
3. Custom Return Address Stamp
Our self-inking stamps come ready to use. Simply press down to make an impression. These stamps work by a spring that moves the custom rubber stamp down onto the paper. Upon release, the rubber stamp flips back up and rests in the ink pad. This keeps the rubber inked and helps the ink pad from drying out.
There’s no better gift to help your client celebrate their new home than a custom return address stamp. This is an especially great gift to give around the holiday season when your client will be sending out cards and gifts to all their friends and family. It’s also a great way to celebrate your client’s new home, by giving them a gift with their official new address.
4. Personalized Cutting Board
Our walnut, maple, and sapele personalized cutting boards make fantastic gifts for any occasion. They are the the perfect gift for a family member, friend, or that special someone in your life. Surprise others with a unique wedding, anniversary, or housewarming gift, or show your appreciation with a one-of-a-kind party favour for your wedding party and guests.
This gift will help make your client’s move feel official! Get them a personalized cutting board that they can use to cook tasty meals or hang up as a decoration to add a homey touch to their kitchen. Add the date of their move-in to commemorate the start of this exciting chapter in their lives.
5. Hello Fresh Gift Card
Recipients can use your gift towards any meal plan and recipes of their choice. $65 feeds 2 people with 3 meals a week. We'll email your gift to the recipient, as well as a printable version of the gift card to your inbox. Gift Cards are subject to Hello Fresh's Gift Card Terms.
Meal kit delivery services have risen in popularity in recent years as a way for busy people to quickly and conveniently cook healthy meals. A Hello Fresh gift card is great for your clients who are new to cooking, want to make more time to do it, or to inspire them to put their new kitchen to use. This gift is great whether your client is a family with kids, a busy young couple, or just a single working professional new to the area.
6. Artisan Charcuterie & Wine Tray
Fresh cheeses and Italian soppressatas are perfectly paired for a salty and sweet flavor explosion in our Artisan Charcuterie & Wine Tray. Featuring award-winning New Hampshire small batch mustard, Cabernet Sauvignon wine by Decoy and glorious Effie's Nutcakes.
Put a twist on the classic gift basket with this Artisan Charcuterie and Wine Tray. Treat your client to a luxurious housewarming gift of cheeses, crackers, wines, dips, and other gourmet food to help them celebrate their dream home. If wine isn’t their thing, don’t worry. There are all sorts of unique gift baskets out there that will please your client.
7. Coffee Sample Pack
Sample the finest single-origin coffees from the greatest coffee-growing regions in the world: Sumatra, Costa Rica, Colombia, Kenya, and Guatemala. Each of these carefully selected, high-grade coffees have their own distinct flavor and are roasted perfectly to unleash their full potential. Includes five, 4oz bags of single-origin coffee.
Is your client a coffee connoisseur? Give them this coffee sample pack so that they can wake up with energy each morning in their new home. This coffee sampler features several varieties so that they can discover their new favorite. Consider pairing it with some personalized coasters or mugs to help celebrate their arrival in their new home.
8. French Trio Wine Gift Basket
Château La Tuilerie Du Puy Red Bordeaux wine, Nicolas Pinot Noir red wine, Chateau Promis White Bordeaux wine, Godiva milk chocolate caramel bar, Made Chocolates milk chocolate pastilles, Made Chocolates milk chocolate bar, The Burnt Bakery chocolate brownie crisps, Godiva dark chocolate almonds, Green and gold embossed metal tin
A bottle of wine is a classic option for a real estate closing gift idea. Spice it up with this French Wine Trio Basket, featuring two red wines, one white wine, and chocolate treats to along with them. Or if you know your client’s favorite type of wine, get them a bottle of something you know they’ll love.
9. BarkBox Gift Card
Does your client spoil their furry friend rotten? Help them welcome their beloved pet into the new home with a BarkBox filled with their pet’s favorite toys and treats. This gift will be sure to be put to good use and will make both your client and their pet happy.
10. Cornhole Game Set
A yard game like corn hole makes a great real estate closing gift for clients who have kids, plan on hosting parties in their new home, or just need a fun game in their backyard. Give them this corn hole game set, so they have something fun to set up in their new yard for those summer days and neighborhood parties.
11. Bocce Ball Set
Ropoda bocce balls set is easy to learn and can be enjoyed by kids, adults and family. It can be played with two to eight players and provide hours of funny entertainment!
Bocce Ball set is another fun yard game that your client can enjoy with their friends and family. Yard games are a great way to bring the family together and spend some time outside. This four to eight-player Bocce ball set will be sure to help them have fun and create some great memories outside in their backyard.
Gifts From the Local Area
12. Gift Card to a Local Business
Put your relationships in the local community to use by giving your client a gift certificate to a local business. Support a local florist, restaurant, cafe, or boutique shop and introduce your client to a great place in their new neighborhood that they can keep coming back to.
13. Gift a Local Experience
Is there something unique your area is known for? Maybe a famous museum, whale watching tour, historical tour, or ghost tour? Or an outdoor excursion, like a guided hike or airplane ride? Give your client the unique gift of a memory they can cherish forever with a fun experience!
14. Professional Services
As a Realtor, you probably have some good relationships with local painters, interior designers, gardeners, or handymen. Give your connections some business by referring them to your client. Partner with them to create some sort of deal, such as a free consultation or discount on their services. They will love receiving the new business, and your client will appreciate the excellent service.
15. Gift a Class
Give your client the experience of a fun, memorable, and educational experience. A cooking, painting, or pottery class are great opportunities for your clients to meet new friends in their community and make lasting memories. These gifts are also a great way to partner with and support local businesses in your housing market.
What Do You Think Of These Real Estate Closing Gifts?
Closing gifts are an important part of the closing process, and should not be overlooked. Don’t worry if you’re a brand new agent and can’t afford any extravagant gifts. Be sure to at least give your client a small gift that you can afford, as this will leave a better impression than giving nothing at all.
These 15 memorable and unique real estate closing gift ideas are a great way to help your client celebrate living in their new dream home. You will put a smile on their face with these thoughtful gifts, and they will be sure to remember you as the one who helped them start their new chapter!
What real estate closing gifts will you give your clients? Have any ideas that should be added to the list? Let me know in the comments below!
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